Web Business Strategy

With a solid web business strategy and a complete plan to implement it, the web project will work. Web strategy and planning are learned skills. The most important factor in learning them has been failure. Sometimes the initial idea isn't fully developed. Sometimes important requirements are overlooked in the planning stage. All of these cases had the same root problem. Everyone wasn't committed to the strategy and planning of the project.

We are business-minded professionals who see the web is an integral component to business success. Our goal is to have you see us as business partners. The first step in our Web Strategy Consulting is to learn your business. Next we will partner together to find opportunities for further growth. Our exploration will produce a metrics based implementation strategy that will help you be more successful.

Shared Responsibility

Web strategy and planning is something we need to share responsibility for. You know your business and it's needs. We know internet technologies. If we partner in this and all work to our strengths, the project will succeed.

Planning Takes Persistence

Let's both insist that we get the plan right. Why sort out the details later when we can do it now? Chances are when we're looking at those details it's so tempting to put off, more details will come up.

The Strategic Plan

Discovery - We learn about your business including your products, customers, competition and processes.
Goal Setting - Together we come up with well defined, measurable goals.
Brainstorm Solutions - We identify possible solutions for reaching your business goals.
Gather Requirements - We determine which solution will make the greatest impact verses cost and document the requirements.
Release Timeline - We create a development release schedule for each solution.
Goal Analysis - After the project is complete, we analyze the results of the solution to determine how well goals are being met and how we can continue improvement.